In summer 2005, Project Cornerstone leaders developed strategic goals for the next five years. We hope you will partner with us to build assets for all of Santa Clara county's children and youth. Our goals are as follows:
3 External Goals:
Goal 1: Parents and other adults embrace, model & promote asset building with all children and youth.
Indicators:
- Adults report changed behaviors with young people in their families and the community.
- Increased adult volunteerism/activism with/for children and youth, e.g. parent involvement in schools, adult volunteers in community groups/programs, advocacy in the community, etc.
- Increased numbers of adult PC “ambassadors” contributes to increased community awareness of developmental assets and Project Cornerstone.
Goal 2: Children & youth embrace, model and promote asset building with their peers and in partnership with adults.
Indicators:
- Children & youth report changed behaviors with their peers - speak up/take action to promote respect for themselves and others.
- Children & youth report increased opportunities for youth-adult partnership.
- Increased numbers of child & youth PC “ambassadors” contributes to increased community awareness of developmental assets and Project Cornerstone.
Goal 3: Organizations and systems in the community adopt, integrate and promote the assets approach.
Indicators:
- Increased numbers of city councils, school boards, funders, CBO boards, media outlets, etc. implement, integrate and promote assets.
- Improved school success. (focus on ALL children & youth)
- Increased assets for “high-risk” children and youth.
2 Internal Goals:
Goal 4: Project Cornerstone has an enhanced evaluation system to measure impacts and demonstrate success.
Indicators:
- Enhanced evaluation processes and outcome measures for PC operations.
- Integration of assets into community research/evaluation.
- Improved measures of results contribute to increased funding and communications.
Goal 5: Project Cornerstone operates with a well-established model of sustainability.
Indicators:
- Diversified and increased funding
- Increased involvement & ownership from partners
- Increased media & community marketing exposure
- Sustained quality staff
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